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IDC's Europe, Middle East and Africa Quarterly Mobile Phone Tracker provides a unique insight into the forces shaping the handset and converged mobile devices market in Western Europe, Central Eastern Europe, and Middle East and Africa. The mobile phone and PDA markets are colliding, with vendors realizing the opportunities offered by the current market convergence. This service will enable clients to better understand how converged devices are impacting the mobile phone market, and provides, on a quarterly basis, a unique analysis of key market trends, vendor shares, and strategies shaping the future wireless devices market.
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This service covers the following markets and segments:
- Mobile phones, converged devices
- Vendor shares
- Market volumes and value
- Western Europe (16 countries), Poland, Czech Republic, Russia, Ukraine, Rest of CEE and CIS, Israel, South Africa, Turkey, United Arab Emirates, Nigeria and the rest of Middle East and Africa
- By air interface, network, platform, operating system, and form factor
- By display type, camera type, technology (GPS, video and music players, WiFi Java, Bluetooth, etc.), hard drive, memory cards, etc.
- By input mechanism: touchscreen, qwerty, compressed qwerty, alphanumeric, etc.
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Throughout the year, this product will address the following topics:
- Vendor shares by form factor and technology, by country for 20+ countries
- Quarterly market sizing and forecasts by technology
- Rolling 5-8 quarter forecasts by product type and technology
- Competitive positioning, vendor performance analysis
- Form factor and technology trends
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This service addresses the following issues that are critical to your success:
- What is the quarterly performance of mobile phone and converged device vendors and what is the forecast outlook for the following two years in EMEA?
- In a highly segmented market, what are the competitive strategies, challenges, and opportunities faced by vendors in Western Europe, Central Eastern Europe, and Middle East and Africa?
- What is the penetration (or saturation rate) of key technologies such as Bluetooth, WiFi, UMA, mobile TV standards, hard drives, music players, push to talk, and differing memory card formats across EMEA?
- What are the latest operating systems trends and how are they shaping the market?
- At what rate are converged devices cannibalizing demand for standard feature phones and how fast is the market embracing 3G technologies and specifically WCDMA versus HSDPA?
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IDC's Europe, Middle East and Africa Quarterly Mobile Phone Tracker examines how mobile device vendors are positioned in this increasingly competitive market. This service reviews strategies, market positioning, and market shares of mobile phone and converged mobile device vendors in the market, including:
Nokia, Samsung, Apple, RIM, Sony Ericsson, LG, Motorola, HTC, Palm, Vodafone, Orange, O2 , T-Mobile, Sagem, Alcatel,
ZTE, Huawei, Toshiba, Fujitsu, HP, Acer
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Quarterly market analysis, shares, and forecasts will offer extensive and timely insight into the very competitive mobile phone and converged mobile devices market in Western Europe, Central Eastern Europe, and Middle East and Africa.
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| Quarterly Market Analysis and Shares |
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Quarterly market analysis and vendor shares by country, form factor, air interface, and technology along IDC's detailed market and product segmentation are delivered eight weeks after quarter end in an easy-to-use and dynamic Excel-based and online interface allowing easy data manipulation and graphic illustration of regional and country market data.
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| Quarterly Forecasts |
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Rolling quarterly forecasts by form factor, air interface, and device type, provided eight weeks after quarter end.
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